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CASE STUDY

Establishing International Market Entry and Foreign Direct Investment Attraction

Location: Washington, D.C.

Focus: International trade promotion, foreign investment, and economic development

To strengthen economic ties between the United States and international investors, a national trade bureau launched a new trade promotion office in Washington, D.C. The initiative aimed to promote business partnerships, attract foreign direct investment, and support cross-border collaboration across multiple industries.

Supported the establishment and operational launch of the office while coordinating economic development initiatives that connected international companies, U.S. corporations, investors, and government stakeholders. The work included managing investment promotion programs, facilitating offshoring partnerships in the technology sector, and implementing structured governance to support program execution.

Results
• Washington, D.C. trade promotion office successfully established
• $470M+ in foreign direct investment projects supported
• $18M+ in IT offshoring transactions facilitated between foreign technology firms and U.S. companies
• Strengthened collaboration between international investors, government stakeholders, and industry leaders

This engagement demonstrates how structured international market engagement and coordinated economic development programs can accelerate foreign investment and cross-border business partnerships.

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